Tuscan Traveler’s Tales – Brunello Cucinelli, the Philosopher Businessman

The village of Solomeo is perched on the Umbrian hills ten minutes outside Perugia, about a two-hour drive from Florence. This is the home of Brunello Cucinelli cashmere luxury clothing.

Brunello Cucinelli, the son of a rural laborer, decided to drop out of engineering school in Perugia in the mid-70s. (A few years ago, he was awarded an honorary doctorate in Philosophy and Ethics from the University of Perugia). He got a loan from his local bank to try his hand dyeing cashmere a bright rainbow of colors.

Why cashmere? Cucinelli explains, “Because I never thought it would be … Read More

Tuscan Traveler’s Tales – Men in Tights Never Go Out of Fashion

For years I’ve been telling my touring clients at FriendinFlorence.com to listen for the sound of drums and trumpets in the alleys of Florence. “You are sure to see men in tights if you find the corteo,” I say.

Throughout the year, there are at least thirty parades, processions, or other celebrations with historical costumes, including men in tights. The drummers are in tights, the trumpeters are in tights, the flag wavers are in tights, even the noblemen on horses are in tights as they ride in the corteo.

What brings this to mind today – a day … Read More